Of all the items in this mysterious bag, this one is perhaps the most valuable. It was still shrink-wrapped, and it wasn't until I used my mighty teeth to free it that I realized how great of a find it was -- a very old "Freakies" cereal premium. The fondly remembered cereal has gained a cult following over the years, with hundreds of tributes, T-shirts, stickers and other novelties displaying those great little creatures shown on each box. This particular item, a "Cowmumble" bulb racer, doesn't seem too common. Most of the "Freakies" giveaways were small figurines of the monsters, which are still widely traded these days. The bulb racer isn't dated, but a quick search notes it as a 1974 release.